What The Dog Saw - Book Review
I recently completed Malcolm Gladwell's newest book What The Dog Saw: And Other Adventures . Gladwell is the wildly successful author of The Tipping Point, Blink and Outliers. What The Dog Saw is a collection of essays that Gladwell completed for The New Yorker over the last decade or so. Gladwell's success in the world of nonfiction has been largely attributed to his ability to tell a story, but I believe that his boundless curiosity about the world and how it works is his most endearing quality. For example, The Tipping Point asked the basic question, "How do movements, trends and cultural phenomenon begin and grow?" Blink asked, "How do people make decisions...really?" Outliers asked "What makes successful people, successful?" What The Dog Saw is simply a series of the same kind of great stories and questions that make Gladwell's work so engaging. Gladwell wonders in The Pitchman what makes Ron Popeil, the CEO of Ronco and t...